What
Branding
Brand Guidelines
Brand Ident/Motion Graphics
Digital Communication
Print Communication
Exhibition Design
Large Format Printwork
Advertising
Vector Illustration
Who
As a new sports betting brand in an already saturated market, PredictorBet needed to stand out. With a focus on customisable side rooms, the fresh concept needed a strong visual identity, and as headline sponsors for the Elite Ice Hockey League 2018 Playoffs, the design needed to be strong and impactful. Though they didn’t manage to turn the entire rink pink (an initial idea conceived during a workshop), the entire weekend was taken over and turned into the PredictorBet Playoffs! Exhibition graphics, a brand ident, digital and printed marketing collateral and many more pieces of communication were created for this big event, as well as for the FIFA World Cup that summer.